About the
System
Okay, but
How does it work?
Sewn inside the MSW Hat is our patent-pending Swapband system. Simply hook Magstrap™ into one of 5 preset sizes on the Swapband, then choose between the 12 individual sizing increments on the strap, to snap into your perfect fit.
One-size-finally-
Fits All
Our system has double the sizing range of a traditional snapback, no head is too big or too small for an MSW Hat. With over 60 sizing variations, gone are the days of being stuck in between sizes.
Designed to
Get more from your Hats
Adjust easily with a single hand, without having to take it off. And when you do finally take it off, attach it to a metal surface for convenient storage.
Meet the
Straps + Hats
The world's first swappable magnetic hat strap. It's magnetic precision combined with modern design.
Details:
- Soft-touch, moisture wicking silicone with metallic G-Hook hardware embossed with the MSW logo.
- Uses high-strength, sustainably sourced neodymium magnets.
- Engineered with multi-polar magnetic alignment that allows for easy adjustment and a strong hold during wear.
The MSW Trucker is a classic, redefined. Perfect for an active lifestyle, providing breathable comfort in a timeless design.
Details:
- Classic Trucker style with a structured front panel. Sports a comfortable mid-profile silhouette and a retro style mid-length visor
- Premium thick front panel foam, with heavy mesh panels. Made of 100% polyester foam.
Relaxed and Casual, the MSW Dad Cap is an ideal choice for everyday wear, offering a casual yet stylish fit.
Details:
- Timeless Dad-cap style with an unstructured front panel. Sports comfortable mid-profile silhouette, with a retro style mid-length bill.
- Premium durable heavy cotton, made of 320 GSM cotton twill
About
MSW is an apparel technology company focused on reinventing fashion through innovation. We take apparel and introduce new technologies to unlock enhanced functionality and deliver elevated design.
After developing over 100 prototypes to achieve the most comfortable hat, we created the original magnetic snapback—the MSW Hat—and Magstrap™, the magnetic adjustable hat strap. Our customizable hats with swappable straps offer a tailored fit and a personalized style. It's Headwear, Evolved.
Designed in Toronto, Canada. Discover high-quality, stylish hats that combine comfort and innovation with MSW.