Headwear, Evolved.

Magnetic precision meets modern design to deliver the world's most comfortable fit.

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Sign up to be notified when we launch on Kickstarter and get 10% off your first order.

Step back Snapback, Meet Magstrap™

Custom Fit

With over 60 sizing variations, one size actually fits all.

Easy Adjustment

Adjust easily with a single hand, without having to take your hat off.

Swappable Straps

Endless color combinations to match your every mood.

Stylish Storage

Conveniently attach to a metal surface to store with style.

Liam W.

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Canada Flag Canada

Love this hat!

The most comfortable hat I own, I love the satisfying snapping noise the strap makes.

Julie R.

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USA Flag USA

My favourite hat for workouts

I love wearing this hat when I work out, it’s so comfortable and easy to adjust.

Kat J.

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Canada Flag Canada

Game changer

I’ve had several people ask me where I’ve gotten my hat from. I love being able to swap straps to customize my hat!

Make it Yours

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STRAP IN FOR SOMETHING SPECIAL

Sign up to be notified when we launch on Kickstarter and get 10% off your first order.

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All MSW products are Patent-Pending.